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Posts In: digital marketing
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Account-Based Marketing vs. Customer-Centric Marketing: What is the Difference? [2020 Update]
In the last few weeks, there has been a lot of buzz on account-based marketing (ABM) and customer-centric marketing – and which is the best strategy. But what exactly is ABM and what is the difference between the two? How do businesses know which strategy is best? And when did marketing get so complicated? Read on to learn more about the specifics of customer-centric and ABM strategies and how to determine which strategy is best for your business.
How to Measure Your Content Marketing Efforts
Which content metrics and KPIs should you be measuring? Here is a brief guide on which metrics you should be paying attention to, and how and where to find them.
How to Manage Content for Your Business – The Easy Way!
Are you tired of all that content? Do you wish you had more time to focus on marketing your business? If this sounds familiar, then this blog post is for you. Today we are going to talk a little bit about content: content for your website, blog, and social media, and all of its shapes, sizes, and formats. We are also going to attempt to answer some of your most burning questions about how to manage all that content, without going insane. (Yes, it’s entirely possible.)
How J. H. Language Solutions is “the Queen” of Content Marketing
At J.H. Language Solutions, we focus on all forms of content marketing, including social media. After all, content by itself is just content without a way to blast your message to the world. This is where social media comes in. Read on to learn more about how we are “the Queens” of content marketing, and how we are different from other content marketing companies.
What Does Your Business Do Again?
I’ve been in business for 6 years, and it’s amazing to me that most people – including my own friends and family – still don’t understand what it is that I do…